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These materials aren’t as green as they seem

Almost every day, it seems another big fast fashion brand like H&M, Zara or ASOS launches a ‘green’ collection. Often what sets these clothes apart is the materials used in their production: whether natural fibres like cotton or linen, or recycled textiles. But behind the stylish branding and feel-good vibes, many of these materials are not as eco-friendly as they appear. We’ve rounded up some of the most common offenders to look out for next time you shop new.